Billionaire Red Bull Founder Dietrich Mateschitz Dies At Age 78
![]() 1271 Sunday, 23 October, 2022, 17:36 It’s not often that one person kicks off a whole new beverage category. But Dietrich Mateschitz used his marketing smarts to conceive of Red Bull and then, through that drink’s success, jump start the energy drink universe in the western world. Mateschitz, an Austrian citizen, discovered energy drinks while traveling to Asia as a marketing executive for German consumer products firm Blendax in the 1980s. In 1987 he formed Red Bull in partnership with Thai businessman Chaleo Yoovidhya, taking a 49% stake. The partners took the syrupy sweet Asian drinks– then typically sold in brown glass bottles– and livened it up with carbonation and an eye-catching blue and silver can, emblazoned with the drink’s name. |
Trump says 'very wealthy' group to buy TikTok
257Yesterday, 21:34Zelensky signs decree to withdraw from Ottawa Convention banning anti-personnel mines, lawmaker says
296Yesterday, 19:24Iran Demands Compensation For U.S., Israeli Military Strikes On Country; Doubts Israel’s Peace Commitment
345Yesterday, 18:40Israel had ‘boots on the ground’ in Iran from as early as 2010
41228.06.2025, 23:58‘No More Money’: Trump Calls for Immediate Passage of ‘No Tax Dollars for Riots’ Law
41028.06.2025, 18:28"Is America the Great Satan or the greatest?" - Musk to Khamenei
56727.06.2025, 19:16"You are working in the interests of Iran's enemies" - Sobhani demanded that "Radio Liberty" journalist leave the hall
57227.06.2025, 18:28#Bloomberg: "Iranian Shelling Causes $3 Billion Damage to Israel"
56426.06.2025, 19:46